Navigating the AI Shift: Why Human Strategy is the New SEO Superpower The landscape of search is changing faster than ever, driven by the rise of sophisticated Artificial Intelligence. From Google's ongoing integration of AI into its core algorithm to the advent of Generative AI in search results (like Search Generative Experience, or SGE), the traditional rules of the game are being rewritten.
In this new era, the simple "trick-the-bot" SEO tactics are dead....
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